62. Quartile’s Bradley Davis: The Truth About Amazon PPC Automation

April 13, 2023 00:39:33
62. Quartile’s Bradley Davis: The Truth About Amazon PPC Automation
The Brand Builder Show
62. Quartile’s Bradley Davis: The Truth About Amazon PPC Automation

Apr 13 2023 | 00:39:33

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Show Notes

There’s no denying that Amazon PPC has become a more time-consuming endeavor over the years.

As more and more brands advertise on Amazon, it’s no longer a simple set and forget ad platform.

Instead, savvy Amazon sellers need to lean into advanced strategies and automations to save time and make their resources go further.

In this latest episode of The Brand Builder Show, we sit down with Bradley Davis from Amazon PPC automation experts Quartile to discuss:

If you want to level up your Amazon PPC game, don’t miss this episode!

Episode Links

Talking Points

00:00 Introduction to Guest: Bradley Davis

01:17 Background of Bradley Davis and Quartile

05:00 Brad’s favorite five

10:50 Concept of PPC Automation

12:55 Business size and threshold before exploring PPC Automation

14:20 Advice to people who are afraid of moving to automation

17:20 More about Quartile’s approach on campaigns

23:45 Pros and cons of Quartile vs an agency

25:36 Advertising strategy for Quartile’s successful clients

27:12 Brad talks about their new product

31:09 Thoughts on AI’s future developments

35:52 Final thoughts on PPC and Quartile

37:29 Where to find Brad

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