Amazon PPC continues to evolve and those that evolve with it have the best possible chance of success on the Amazon platform.
On the podcast this week to discuss exactly how it is evolving and how sellers should approach this crucial marketing channel is Mina Elias.
Mina is the founder of Trivium Group who currently manage over $3 million per month in ad spend on Amazon.
In the episode we talked about how Amazon PPC has changed (but may not change much more) and how Amazon sellers can succeed by focusing on metrics that actually matter.
Spoiler alert; ACOS is NOT one of them!
That and more controversial PPC takes from Mina coming up in this episode!
Driving external traffic to Amazon listings is an essential strategy for the successful Amazon seller in 2023 & beyond. The data that is now...
Welcome back to another episode of the Brand Builder Show! This week we’re joined by not one, but two sellers! Dustin & Kris both...
You’re in for a treat in this week’s episode of the Brand Builder Show where we’re joined by product development pro, Oren Schauble. Oren...